Masami Sato & B1G1

Country: Singapore

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Rich has been talking about B1G1 throughout the season, and this week we talk to its Founder and CEO, Masami Sato.

B1G1 stands for “Buy 1 Give 1”, a global business giving initiative that helps businesses give back in meaningful ways. B1G1 is an effective ‘transaction-based’ giving connecting businesses and charity organizations (high-impact projects) around the world in real win-win relationships. Masami is an author of three books, a mother of 2 young children, and an active entrepreneur. Since 2001, she has founded and led several enterprises and initiatives.

Born in Japan, Masami and her desire to expand her horizons at an early age took her on a journey of exploration traveling throughout the world. She traveled to over 25 countries and lived and worked in Canada, New Zealand, and Australia before moving to Singapore in 2007.

 

" If you’re waiting for good big things, it might not happen. Then I realized, what if instead of trying to do big things, we did something small? Which is every time we sold a product we gave a meal to a child? And that was the transition into B1G1 thinking. "
- Masami Sato

November 24, 2020

Do you have questions or a story idea? Email us or call the podcast hotline at 617.426.1999.

Join host Rich Rininsland as he brings you ideas, inspiration, and best practices from the finest team building leaders and professionals from around the world.

Supported by The Catalyst Team Building Network, an association of team building providers with representatives in over 90 countries, speaking more than 20 languages, is widely regarded as the voice of the team building industry.

Our thanks also go to B1G1, a company, which can make your business a real force for good.

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