Unlocking the Secret of the All Blacks Success | Haka

Is haka the reason why the All Blacks are the best team in the world?

The All Blacks are the New Zealand rugby team and current rugby world champions. They have an outstanding winning rate. Over the last 100 years, the All Blacks have been winning 77% of games played. Since the professional era, this has increased to 84%. In the last 10 years its jumped to 90%. It’s been claimed they’re the best team in the world.

So what makes the All Blacks so successful? What is it about their team and their culture which means they keep ahead of the competition year after year?

The answer at least in part lies in the ritual dance the All Blacks perform at the beginning of each test match – the haka. It’s a posture dance of the Maori, the indigenous people of New Zealand and has been performed by the All Blacks for over 130 years.

James Kerr, in his book Legacy, explains haka as a ritual which allows the All Blacks to connect to their core identity, and unify as a team around their core narrative and story. HakaWorks Managing Director Karl Burrows explains how haka, while a modern phenomenon made famous by the All Blacks, actually comes from an ancient Polynesian culture grounded in age-old principles of authentic leadership and community.

All Blacks based Haka“Haka means to spark up the spirit of life. On a personal level, haka is about connecting to your personal power, your authentic self, to find the spark within. But it’s also about people, your community – whether family, school, a rugby team or your work colleagues – it’s putting those others before yourself. Haka requires an extraordinary feat of generosity, being big-hearted, sharing energy to inspire others.”

But all that energy is for naught if it is without purpose. Haka needs to have purpose otherwise its energy becomes scattered and meaningless. “We did haka for many reasons – to prepare for battle, to welcome guests, to celebrate, to mourn or to entertain. Whatever the reason haka was about commitment from the community – full-bodied, full-hearted commitment to that purpose.”

Here at TeamBonding, we know the key messages in haka and an inherent part of the All Blacks culture – authenticity, team unity and commitment to purpose – resonate with our clients. And this is why we are working with HakaWorks to bring haka to the US and Canada. Contact us to know more about team building haka workshops and presentations.

Emily D

Team Contributor


Sign up for tips on crafting the perfect team.

  • This field is for validation purposes and should be left unchanged.



around the world podcast logo

Get ideas, inspiration and best practices from across the globe.

apple podcast logo spotify podcast logo

Be a Guest Blogger

Do you have any useful tips, tricks, guides, or valuable insights about company culture?

Learn more  

Sign up for tips on crafting the perfect team.

Less drama? Greater productivity and job satisfaction? Yes, you really can make an impact, and TeamBonding is here to help. Subscribe to our blog for useful tips, tricks and insights.

More great content based on your likes.

Understanding Group Dynamics in the Workplace

As members of the workforce, it is essential to understand how other people function in social settings. Learning other people’s habits, behaviors, desires, and norms helps you manage people better, work with peers more effectively, and create a better team culture and environment. A critical aspect of this is understanding group dynamics.

Read More  

How Retro 80s Video Games Can Build Modern Teams

Have we found the newest, hottest team building game in the USA? This week we brought together our facilitators, event team, and sales team and we learned and played a new collaborative team building game called Team Synergy. This game was created in Barcelona Spain by a team of team building experts and boy was it fun. To those of us that lived in the ‘80s, it brought back memories of the game Simon and other early video games. It was fun, competitive, collaborative, and challenging. The game boxes that were created were impressive, the ai robot was fun and funny, the music was appropriate, and the overall event is unique to anything we’ve ever seen or played. We know TeamBonding clients are going to love this game. 

Read More  

Holiday Traditions Gone Virtual

If your team is unable to get together face-to-face this holiday season, that doesn’t mean there should be no celebration altogether. TeamBonding offers an array of customizable virtual holiday events. These fully virtual events help to safely incorporate old traditions, new ideas, and holiday cheer to clients from the finest team building leaders and professionals around the world.

Read More  

Questions? Need a quote?

Complete this form to get started or call 877-472-2725.

Loading Icon

Create Your Free Account

Get exclusive access to new programs from the TeamBonding Lab, save your favorite ideas, and track your upcoming events.
Already have an account? Login

Please wait...


Don't yet have an account?
Create a Free Account

Forgot Your Password? Password Reset